17th - 18th APRIL 2027
Country on the Coast
Artist Services
Development and Consultancy for Country Artists
Hi, I'm Hannah Roper, the founder of Country on the Coast! COTC is all about combining years of experience in the UK country music scene with a passion for helping artists grow their careers. Through artist consultancy, branding, and strategic support, we are here to empower Country artists to stand out and connect with their audience authentically to grow their visibility and income.
About
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Artist Development Services
At Country on the Coast, we support UK country artists at every stage of their journey, from getting started to building a thriving career. Whether you’re dipping your toe in with our Substack resources, refining your image with Branding, getting personalised support through our Artist Consultancy or booking a quick-hit Strategy Session for instant clarity, we’ve got you covered. Each service is designed to help you stand out, grow your audience, and make a living doing what you love, without the burnout.
Subscribe to our Substack
Our online home for practical advice, inspiration, and industry insight. You’ll get weekly articles, tips, behind-the-scenes stories, and more designed to help you strengthen your brand, grow your audience, and navigate the country music industry. Paid subscribers get deeper-dive strategy articles, extra resources, and exclusive access to Q&As and bi-monthly group calls.
Perfect for you if… you want regular, actionable advice you can put into practice straight away, at a pace and price that works for you.
Brand Development
More than just a logo or a photoshoot, your brand is how you connect with your audience so they remember you time and time again.
We’ll help you define your style, story, and visual identity so you stand out with a set of brand assets for you to take away and use.
Perfect for you if… you want to get clear on how you present yourself to the world and make a memorable first (and lasting) impression.
Artist Consultancy
A flexible alternative to management, providing ongoing expert advice and strategy while you remain in control of your day-to-day. We guide you on branding, planning, festival applications, marketing, and more.
Limited spaces available with an initial 3 month commitment and the option for a rolling monthly continuation.
Perfect for you if… you want professional support and guidance without handing over the reins of your career.
Strategy Session
Not sure where to start? Got so many ideas but feeling overwhelmed? Our CCMG Strategy Sessions are perfect for a quick hit of clarity and action. In this focused 45 minute session, we’ll tackle one key area, whether that’s social media, PR, merch ideas, or a specific hurdle that’s been holding you back. For just £49, you’ll leave with clear next steps and the confidence to take action straight away.
Perfect for you if… you need a quick hit of clarity around a particular roadblock or issue and want some advice and guidance to work through to a solution.
With over a decade in the UK country music scene, I bring a unique blend of first-hand experience as an award-winning artist, country radio presenter, and industry mentor. I’ve had chart-topping singles and EPs, achieved international radio play, and collaborated with industry experts such as Nashville producers and photographers. My journey includes building a personal brand with multiple income streams, supporting U.S. touring artists, and creating PR and festival opportunities.
As host of the Country Show on Express FM, 2 x finalist for British Country Music Association awards, I champion emerging talent, providing a respected platform for artists to share their music. Additionally, as the founder of the award-winning Country on the Coast Festival, I’ve fostered a space for UK and international country artists to connect and collaborate.
This rich experience empowers me to guide and elevate the next generation of country artists. In addition to my career in music, my experience as a coach and mentor for creatives and entrepreneurs has allowed me to help others get visible, generate income, and grow their brands. My work has extended to project management and directorship roles in community interest companies, supporting initiatives both within and beyond the music industry. If you’re looking for a partner with deep industry connections and a track record of helping artists thrive, I am here to empower you to make your mark in country music. Don't forget to join me on Substack for the latest behind the scenes insights and support for your music development.